Why the Budget Won’t Shake Your Wealth: Stay Calm and Invest On!
As the budget season arrives, many people start to worry about its impact on their…
Posted inUncategorized
Exciting News: Karthikeyan Jawahar to Address Finance for Non-Finance Managers Workshop!
We are delighted to announce that our co-founder, Mr. Karthikeyan Jawahar, a renowned Behavioral Finance…
Posted inBehaviour Finance Bias Financial Biases
Breaking Free from Status Quo Bias: Unlock Your Financial Growth Potential
In the world of personal finance, one of the most common behavioral biases is Status…
Endowment Bias: The Hidden Cost of Overvaluing What You Own
DefinitionEndowment bias is a psychological tendency to place a higher value on something simply because…
Availability Heuristic: Recognizing the Impact of Recent Events on Financial Decisions
DefinitionThe availability heuristic is a cognitive bias where people overestimate the likelihood of events based…
Framing Effects: Make Better Financial Decisions
DefinitionFraming effects occur when decisions are influenced by how information is presented rather than the…
Herd Behavior: Avoiding the Crowd Mentality in Financial Decisions
What is Herd Behavior?Herd behavior occurs when individuals follow the majority, often disregarding their own…
Overconfidence Bias: The Hidden Trap in Your Financial Journey
Overconfidence bias is a common cognitive trap where we overestimate our abilities, knowledge, and control…
Mental Accounting: Aligning Your Financial Goals with Smarter Strategies
Managing your finances effectively is key to building a secure future, but many people fall…
Anchoring Bias: Letting Go of the Past to Secure Your Financial Future
What is Anchoring Bias?Anchoring bias occurs when individuals rely too heavily on the first piece…